Point it at a market. Get back the one niche you can win — and who to call first.
Type an industry. Blue Ocean Explorer pulls live signals from 15 real sources — patents, research, tech trends, news, economics — and runs them through the Blue Ocean Strategy frameworks. In about 90 seconds you get the uncontested space your rivals miss, narrowed to a single beachhead with a named first customer and a step-by-step plan.
No setup — every API key included · ~90 seconds a run · $149/mo flat · cancel anytime.
If any of these sound familiar, you're the reason this exists
Deciding where to compete is the highest-stakes call you make — and the tools for it are a £20k consultant, a ChatGPT guess, or your gut. None of them are good enough.
"I have a big idea but no clue where to start — the market's too broad."
It narrows the idea five ways and picks one defensible beachhead — with the first customer to call.
"A market study from a consultant is £15k and six weeks I don't have."
Same shape of analysis — Canvas, ERRC, non-customers, opportunities — in ~90 seconds for a flat monthly fee.
"ChatGPT gives me confident-sounding answers I can't trust or defend."
Every claim is grounded in 15 live sources with traceable numbers — and it says so honestly when data is thin.
"Pulling patents, papers, trends and stats by hand eats days — then it's stale."
15 connectors fan out in parallel, keys included, and change-tracking shows what moved since your last run.
"I keep staring at the crowded space and missing the open water."
The Strategy Canvas, ERRC grid and three tiers of non-customers are built to surface the non-obvious.
"Even when I spot the opportunity, I don't know what to do Monday morning."
It hands you a sequenced plan — pull the register, run 10 interviews, pilot two sites — not just a landscape.
We typed "robotics for elderly care · UK." Here's what came back.
Start to finish in ~90 seconds. Every number below is pulled from live sources and cited in the report — not invented.
UK elderly-care robotics lags not from tech limits but trust deficits — the untapped market is privacy-first, carer-empowering tools for 6.5M unpaid carers and rural communities.
Nocturnal fall-monitor sold as a service to CQC-pressured care homes (40–120 beds) — the lowest-contested buyer, one scoped use-case, a subscription price that removes the capital barrier.
Five ways it narrowed the idea
Each on a different dimension, each tagged by how contested it still is.
And the plan to get there
Sequenced steps, written like the consultant it replaces.
- 1 Pull the public CQC register for 'Requires Improvement' homes ≥40 beds in 3 target regions.
- 2 Run 10 problem interviews with ops directors and night-shift leads to validate the pain.
- 3 Lock a minimum-viable robot spec: fall detection + silent alert + audit log. Nothing else.
- 4 Pilot at 2 sites on a 90-day free trial, instrumented for the three KPIs a CQC inspector wants.
- 5 Convert pilots to paid RaaS at £10/bed/month on a 12-month term, sold on cost-per-avoided-incident.
Plus 8 scored opportunities, each cited
Ranked 0–100, every one backed by evidence bullets from the data.
e.g. "Semantic Scholar: top-cited paper (85 citations) identifies over-scoping as the primary failure cause." Real source, real number.
Built for anyone who has to be right about a market
One run replaces a research sprint — whether you're starting a company or screening a thesis.
Founders & operators
Turn a vague idea into one winnable niche, a first customer and a plan — before you write a line of code.
Strategy consultancies
Deliver the market read in 90 seconds, export the report, bill the engagement — backed by 15 real sources.
VC & PE analysts
Screen thesis areas in 90 seconds, not 90 hours. See what's over-served and where the whitespace sits.
Corporate strategy
Keep twenty industries on the radar without hiring an analyst. Re-run, diff, present data — not opinion.
The opposite of a confident ChatGPT guess
Every analysis is built on live data from public authorities, research repositories, and patent offices — not a model's best guess. When a source is unavailable, we say so instead of inventing an answer.
Real sources, cited
Each opportunity carries evidence bullets that name the source and the number behind the claim.
Honest when data's thin
Where a public dataset has no granular figure, the report says so — it won't paper over a gap.
Never fabricated
If a source is down, it's dropped and noted. We'd rather show fewer signals than invent one.
The frameworks are the real thing too — Strategy Canvas, ERRC, Non-Customers and Niche Strategy from Kim & Mauborgne's Blue Ocean Strategy, applied systematically to that data rather than sketched on a whiteboard.
Two fields in. A strategy out.
A structured pipeline — collect, synthesise, narrow — that applies proven frameworks to real data.
Enter an industry
Type a market — "vertical farming", "AI legal tooling" — and a region. That's the whole setup.
We collect real signals
15 live connectors fan out in parallel: USPTO patents, arXiv, Semantic Scholar, GitHub, Hacker News, Wikipedia, Stack Overflow, GDELT, World Bank, OECD, BLS, news and more.
AI narrows it to a move
Claude runs the Blue Ocean frameworks over the data, ranks evidence-cited opportunities, and narrows it to one beachhead.
The frameworks, automated
Five canonical Blue Ocean tools, applied to your data on every run.
Niche Strategy
Narrow a broad market to one beachhead, a named first customer, and a sequenced plan.
Strategy Canvas
See where the industry competes — and where the uncontested space is.
ERRC Grid
Eliminate · Reduce · Raise · Create — the four moves to a new value curve.
Non-Customers
Three tiers of demand nobody is serving yet, with unlock strategies.
Opportunities
5–8 scored, evidence-cited openings — each ranked 0–100 against the data.
Change Tracking
Monitor an industry and get a diff of what shifted since last run.
Find your blue ocean today.
One flat plan, $149/mo, everything included. Cancel anytime.